Better Now

What does the IKEA concept 'to create a better everyday life for the many people' look like?

Caoimhe Jane Reynolds' photographs are astute and follow in a tradition of looking at the commodification of domesticity through image and performance.

However, while works such as Martha Rosler's 'Semiotics of the Kitchen' (1975) were boldly confrontational, Reynolds sits calmly facing away from the camera.

Provoking the idea that IKEA is both a welcome tenant and intruder in our contemporary lives, her 'Better Now' series, portrays her both as complicit and yet physically interrupting the space of an IKEA show-home.

Caoimhe Jane Reynolds was born in Kuwait and is a recent graduate of Ireland’s prestigious National College of Art and Design. In 2016 she was shortlisted for Royal Dublin Society’s Young Artist of the Year award.