Katarina Premfors is a Dubai-based freelance photographer covering the Middle East since 1992. Born in Sweden, raised between Pakistan, Turkey and North America before launching her commercial career in the Middle East over twenty five years ago, Premfors' diplomacy and her deep insights into the contrasting cultures of her upbringing are brought to bear in her work.
Premfors is a founding member of Photographers for Hope, a global photographers collective that first gathered in Brazil in 2010 to start producing impactful photo-documentary campaigns in impoverished communities worldwide. She is committed to telling stories that can create a positive social impact.
Working across a multitude of editorial and commercial genres, Premfors has delivered multi-national campaigns for a broad spectrum of world-leading private and public sector enterprises. Her clients include global advertising and branding agencies, major corporations and the governments of the United Arab Emirates, Oman, Jordan, Yemen and Afghanistan. Her work is regularly published in The New York Times, Fast Company, The Guardian, Forbes, Wall Street Journal, Greenpeace, Red Cross and others.