Alserkal Avenue, Al Quoz.

The exact address is: Street 8, Al Quoz 1
The closest landmark is “Behind Times Square Mall”

Getting To Alserkal Avenue for GPP Photo Week 2018

Most taxi drivers should know where Alserkal Avenue is. If they don’t, ask them to go behind the Times Square mall in Al Quoz. When you are directly behind Times Square mall - it should be on your left hand side - keep going straight until you see Alserkal Avenue on the right hand side.

There is a large WHEN DID YOU ARRIVE sign and the entrance is through there.

When Did You Arrive
Careem & Uber

Due to parking limitations inside of Alserkal Avenue, we strongly recommend that you travel to GPP Photo Week 2018 by taxi, Uber, or Careem. Download the app here.

All GPP Photo Week 2018 attendees can enjoy discounts on rides with Careem when they use the following codes:

Get 50% off your first ride for New Users with Careem!
Promo code: GPPFirstTime
Get 20% off four rides with Careem!
Promo code: GPP2018

Ts&Cs: Valid from Feb 7th to Feb 12th, 2018. Not valid on Beta GO bookings. Maximum discount AED 45.


The closest metro station to Alserkal Avenue is the Noor Bank metro station. From there, you will need to take a taxi to our location. You could walk, but be warned, it will take you around 20 minutes. The taxi will cost you Dhs 12 - 15.

Noor Bank is on the Red Line and is open every day of the week:

  • 5 am until midnight Saturday to Wednesday
  • 5 am until 1 am on Thursday
  • 10 am until 1 am on Friday
By Car

From Sheikh Zayed Road, take the Al Manara exit (Exit 43) into Al Quoz. Go straight on Al Manara Street until you reach the traffic light facing Home Centre. At this junction, turn right. Continue straight then turn right onto 17th Street. Here are your parking options:

  1. Inside the Avenue:
    The parking inside Alserkal Avenue is extremely limited – if you are in the Avenue early (before 9:30 AM), then you may be able to snag a spot inside.
  2. RTA Paid Parking: paid hourly on the flanks of Street 8
  3. Free Street/Sand Parking: Depending on how adventurous you are and what time of the day you come, there are some areas where you could find a parking spot. We’ve highlighted in the photo which areas those are.
  4. Times Square Parking Lot:
    Since the weather is nice, you could walk for 8-10 mins from Times Square. They have free parking on weekends and free parking for up to 3 hours and Dhs 10 per hour thereafter.
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