In describing this image Martin explained, "Every year during the November full moon, thousands of Camel traders, gypsies, hawkers and tourists descend upon the holy town of Pushkar, Rajasthan. Part apocalypse, part circus, the Pushkar camel fair is a photographers dream. As part of my ongoing "india Light" series, these images seek to capture the spirit and soul of the local nomadic culture using a simple but immensely effective photographic technique: subdue the background chaos and isolate the subject by bathing them in majestic and almost mythical light."
Martin Prihoda is a Canadian-born advertising and fashion editorial portraiture photographer based out of Mumbai. Within a short three years of entering the Indian market, Martin has risen to become one of the top ad photographers in Mumbai. With work characterised by strong lighting and dramatic portraiture, his subjects include A-list celebrities such as Hrithik Roshan, Farhan Akhtar, Priyanka Chopra, Amitabh Bachchan and Katrina Kaif, shooting regularly for Vogue, GQ, Harper's Bazaar, Verve, Marie Claire and Cosmo.
Advertising clients include Lowe Lintas, JWT, Contract Advertising, RK Swamy BBDO, WKand Y&R for brands such as Axe, Kingfisher, Royal Challenge, Signature Whiskey andAmante, Louise Philippe and Raymonds.
Martin is also an award-winning film-maker and is currently in pre-production on his first feature film that he is scheduled to direct in 2012.
To see more of Martin Prihoda's work, check out his website: www.martinprihoda.com
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All limited editions print purchased will be accompanied with a Certificate of Authenticity signed by the photographer verifying the edition number and authenticity of the print. This fine art photographic print was made using the best quality materials available to insure long-lasting permanence of inks. The print has an estimated life-span of greater than 100 years (for further info see www.epson.com).
The photograph was printed on EPSON Hot Press Bright, Acid-Free, 100% Cotton Rag Fine Art Paper using pigment-based chromium inks. The print surface should not be touched. Professional mounting and framing will help to maximize the longevity of this print. It should be framed using acid-free materials and placed behind glass using a window-mount that prevents the glass from directly touching the print's surface. To further ensure maximum longevity avoid placing the print in bright, sunny rooms where there are high levels of UV radiation, or in humid environment which will also contribute to its deterioration. Ideally, artificial lighting in a dry environment is the preferred option. With proper care and handling, this fine art photographic print will provide pleasure for generations to come.